PRESS RELEASE: Auryn Inc. teams up with Librarians Without Borders to foster children’s literacy around the globe For every app sold, Auryn donates $1 to developing a Guatemalan library.
– FOR IMMEDIATE RELEASE –
Auryn Inc. teams up with Librarians Without Borders to foster children’s literacy around the globe
For every app sold, Auryn donates $1 to developing a Guatemalan library
Los Angeles, Calif. – April 2011 – Auryn Inc. is teaming up with Librarians Without Borders (LWB) as the premier sponsor of their current project – a second year of development at the Asturias library in Quetzaltenango, Guatemala – and outreach to and support for librarians who are advocates for young readers everywhere. For every Auryn app sold from April 22 to May 3, Auryn will donate $1 toward to supporting this work as well as the overall mission of LWB which is to improve access to information resources in developing regions regardless of language, geography, or religion.
Auryn is a premiere digital publisher focused on creating award-winning, interactive children’s stories for the iPad and other tablet devices in multiple languages for children across the globe. The company collaborates with authors, illustrators and publishers to turn their stories into educational, engaging and entertaining experiences.
With a number of incredible, award-winning apps in multiple languages to choose from, Auryn is fast becoming a leader in the app space. This premier sponsorship gives Auryn customers the opportunity to help with a great cause while also getting to enjoy the subtle beauty of Auryn’s storybook apps. In turn, Auryn is able to help LWB expand their cause in a region where libraries are unavailable or under resourced, and to partner with LWB’s librarians who, as advocates for young readers, can familiarize themselves with new technologies for exposing young readers to children’s literature.
LWB is maintaining a trip blog for fans of Auryn and supporters of Librarians Without Borders to experience first-hand this great mission at www.tinyurl.com/3k95ukj, share photos and more.
“It’s our goal to work with librarians in the U.S. and abroad to showcase how storybook apps and technology can foster a love of reading in children around the world,” said Umesh Shukla, Founder and CCO of Auryn. “Supporting a great organization like Librarians Without Borders is something we’re passionate about.”
“I’m extremely pleased that Auryn recognizes the value of the work that Librarians Without Borders is doing with the Guatemalan library at the Asturias School,” said Melanie Sellar of LWB. “It’s not surprising given Auryn’s mission to foster the love of reading in a new generation of children using new technologies to reinvent a classic form of children’s literature.”
Some of Auryn’s raved-about storybook apps:
Teddy’s Day & Teddy’s Night
These apps have been featured in numerous publications nationwide and received praise for innovation and interaction. Teddy’s Day received the first-ever Appy Award. The stories are based on two beloved children’s books (What Does My Teddy Bear Do All Day? What Does My Teddy Bear Do All Night?) and explores a day and night in the life of a child’s teddy bear.
The Little Mermaid
Based on the classic by Hans Christian Andersen and illustrated by Lizbeth Zwerger, this app is distinguished as the first ever underwater storybook. With ripples and sea creatures that guide readers from page to page, kids feel as if they are submersed underwater. The Little Mermaid also received a Starred Review from Kirkus Reviews.
Bunny Fun: Head, Shoulders, Knees and Toes
Based on the children’s song that children can sing along to in four languages, Bunny Fun feature an original character by beloved author/illustrator Rosemary Wells . This app will get children dancing, singing and recording themselves as they learn another language. The scenery, language and costume changes as the bunny hops from America to France to Spain to Japan.
About Auryn, Inc.
Uniting leading technologists, noted storytellers and exceptional animation production, Auryn produces digital storybooks and other creative apps including the popular and critically acclaimed “Teddy’s Day,” “Teddy’s Night” “Little Mermaid” and “Auryn Ink.” Auryn’s proprietary technology enables the company to produce motion media in any known style including those never before seen in animation such as oil paint, pastel and watercolor. For more on Auryn, visit www.auryn.com and follow on Facebook and Twitter at: www.facebook.com/appsbyauryn and www.twitter.com/AurynApps.
About Librarians Without Borders
Librarians Without Borders (LWB) is an non-profit organization that strives to narrow the information divide worldwide by supporting libraries in developing regions. We collaborate with partner communities to identify their needs and then mobilize our volunteers — the core being student librarians — for in-the-field development. For more, visit www.librarianswithoutborders.org.