Crystal Patriarche, SparksPR Agency
FOR IMMEDIATE RELEASE
Auryn Inc. Continues Support of Librarians Without Borders to Nurture Children’s Literacy Around the Globe
For every app sold, Auryn donates $1 to Librarians Without Borders
Los Angeles, Calif. – April 2012 – Auryn Inc. is teaming up with Librarians Without Borders (LWB) for a second year as the premier sponsor during their service project in Quetzaltenango, Guatemala. LWB has been supporting the Asturias Academy school library there since 2009. While LWB is in Quetzaltenango from May 3rd-13th, Auryn will donate $1, for every app sold, towards LWB’s mission, which is to improve access to information resources in developing regions regardless of language, geography, or religion.
Auryn is a premiere digital publisher focused on creating award-winning, interactive children’s stories for the iPad and other tablet devices in multiple languages for children across the globe. The company collaborates with authors, illustrators and publishers to turn their stories into educational, engaging and entertaining experiences.
With a growing number of incredible, award-winning apps in multiple languages to choose from, Auryn is fast becoming a leader in the app space. This premier sponsorship gives Auryn customers the opportunity to help with a great cause while also getting to enjoy the subtle beauty of Auryn’s storybook apps. In turn, Auryn is able to help LWB develop its work in regions where libraries are unavailable or under resourced, and to partner with LWB’s librarians who, as advocates for young readers, can familiarize themselves with new technologies for exposing young readers to children’s literature.
“We are very happy to support the Librarians Without Borders mission again this year as we share the same goals – to kindle a love of reading in children around the world,” said Umesh Shukla, Founder and CCO of Auryn. “Supporting a great organization like Librarians Without Borders is something we’re passionate about.”
“I’m extremely pleased that Auryn recognizes the value of the work that Librarians Without Borders is doing with the Guatemalan library at the Asturias School,” said Melanie Sellar of LWB. “We’re grateful for their renewed sponsorship which allows us to continue to do this important work. But this is not surprising given Auryn’s mission to foster the love of reading in a new generation of children.”
For those who wish to follow LWB’s work in real-time via the trip blog or to donate to their mission, visit their website at www.librarianswithoutborders.org. Additional information can be found there on their other project in Ghana, Africa.
Some of Auryn’s raved-about storybook apps:
Van Gogh and the Sunflowers
A current Webby Award Nominee, a USA Today Top 5 amazing kids book app and an Appy Award finalist, Van Gogh and the Sunflowers is an Auryn platform app that’s rich in watercolor illustrations and revolutionary in digital storytelling. The app is designed to appeal to both the right and left side of a child’s brain. On one hand it invites children to understand the magic behind motion created by gear-driven mechanics, and on the other, it lets children make the moving character their own by allowing them color with various tools. Van Gogh and the Sunflowers introduces children to one of the most famous artists of all time and his works. This app also incorporates numerous gaming elements and is available on iTunes at: http://bit.ly/tJcR0D.
Teddy’s Day & Teddy’s Night
These apps have been featured in numerous publications nationwide and received praise for innovation and interaction. Teddy’s Day received the first-ever Appy Award. The stories are based on two beloved children’s books (What Does My Teddy Bear Do All Day? What Does My Teddy Bear Do All Night?) and explores a day and night in the life of a child’s teddy bear. Both titles are available on iTunes at: http://bit.ly/fL36eY and http://bit.ly/fHmVc3.
The Little Mermaid
Based on the classic by Hans Christian Andersen and illustrated by Lizbeth Zwerger, this app is distinguished as the first ever underwater storybook. With ripples and sea creatures that guide readers from page to page, kids feel as if they are submersed underwater. The Little Mermaid also received a Starred Review from Kirkus Reviews and is available for download at: http://bit.ly/fmFHcj.
Bunny Fun: Head, Shoulders, Knees and Toes
Based on the children’s song that children can sing along to in four languages, Bunny Fun features an original character by beloved author/illustrator Rosemary Wells. This app will get children dancing, singing and recording themselves as they learn another language. The scenery, language and costume changes as the bunny hops from America to France to Spain to Japan. This Parent’s Choice Award winner can be found on iTunes at: http://bit.ly/esZwBP.
About Auryn, Inc.
Founded by Academy award-winning visual effects experts from Hollywood’s top movie studios, Auryn Inc. is the most award-winning digital publisher of storybook and creative apps for the iPad, iPhone, Android and other tablet devices. Uniting leading technologists and creative artists, Auryn‘s patented technology enables the company to produce ground-breaking interactive content for the new emerging tablet medium. Recognized by the Producers Guild of America and Variety magazine as the Digital 25 top innovator in Emerging Media and winner of more app awards than any other digital publisher, Auryn is paving the way in digital publishing and fast-becoming the leader in children’s storybook apps. For more on Auryn, visit www.auryn.com and follow on Facebook, Twitter and Pinterest at: www.facebook.com/appsbyauryn, www.twitter.com/AurynApps and http://pinterest.com/appsbyauryn/.
About Librarians Without Borders
Librarians Without Borders (LWB) is an non-profit organization that strives to narrow the information divide worldwide by supporting libraries in developing regions. We collaborate with partner communities to identify their needs and then mobilize our volunteers — the core being student librarians — for in-the-field development. For more, visit http://librarianswithoutborders.org/.
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